INTRO
Wall’s is a major ice cream portfolio brand of Unilever.
INPUT
Conceptualize and design a 3D Point of Sale banner to promote various Wall’s products.
OUTPUT
Development of a flat-packed design that is pre-folded and cut, enabling easy assembly by the retailer at the point-of-sale. Once assembled, the result is a 3D embossed ice cream as the POS.
SCOPE
Product Design
- Design Consulting
- Concept & Ideation
- Product Design
- Portfolio Segmentation
- Product SKU Tier
- Product Photography
The 3D Structural Design for POS Banner
Flat to 3D – Structural Design Approach
The Banner Visual Designs
The Banner Structural Designs and Folding Principles
The Visuals
The Process