INTRO
The Real Meat Society is a farm-to-table butcher shop in Prague. Chef Paul is a local celebrity chef, and he ensures all meat is locally sourced at fair prices, making this a sustainable community butcher’s shop.
INPUT
A fresh, fun and community feeling brand identity for the Real Meat Society retail experience.
OUTPUT
Delivery of a lively and fun brand that reflected the community and sustainable farm-to-table values of the founder.
SCOPE
Brand Development
- Brand Consulting
- Brand Strategy
- Concept & Ideation
- Brand Image
- Brand Design
- Brand Statements
- Key Visual Design
- Creative Copy JP / EN
- Brand Tagline JP / EN
- Design Application
- Brand Asset
- Print Design Assets
- Digital Design Assets
- Motion Design Assets
- Video Design Assets
- Brand Video
- On Brand Video
- Product Benefits Video
- Social Media Content
- HERO
- HUB
- HYGIENE
Visual Identity
- Concept & Ideation
- Creative Direction
- Design Direction
- Naming & Domain
- Logo Design
- Logo Manual
- Design Look & feel
- Key Visual Design
- Visual Identity Standards Manual
- Guidelines
- System
- Digital Version JP/EN
- Print Version JP/EN
- Visual Identity Assets
- Company Stationery
- Business Cards
- Letterhead and envelope
- PPT Template
- Invoice Format
- Proposal Sheet
- Presentation Deck
- On Brand Mascot / Character
- Digital Assets
- Print Assets
- Company Stationery
- Design Application
Website Design
- Digital Strategy
- Wireframe Design
- Navigation Design
- Responsive Design
- Design Layout
- User-Centric Search Design
- Information Architecture
- Information Hierarchy
- Conversion Flow
- On Brand Design
- Digital Design Assets
- Photography
- Graphic
- Infographic
- Iconography
- Motion Graphic
- Copywriting JP / EN
DTP & Prepress
- Design Digitalisation
- Design Processing for print
- The 3D Structural design
- Concept & Ideation
- Flat Design
- Die Cut Design
- Design Visualization
- 3D Design Visualization
- 3D Design Mockup
How it lives in the world!
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How the logo is built.
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The Website
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